IT and Technology

We have great experience with PR and communication for all types of IT clients.

Travel and Tourism

We know the travel industry and are experts in tourism communication and PR.

News > Strategic Consulting
27 July 2010

The Danish Camping Board (Campingrådet) chooses Medieministeriet as strategic working partner

Medieministeriet and our sister company Aakjærs have won The Danish Camping Board’s competition to develop a new strategy for the board’s activities for the next three years. ...
14 June 2010

CSR and the sustainable bottom line

Tough job or not – the CSR report has become mandatory, but it is also an important communication tool for businesses. ...
28 April 2010

Strategic Public Relations

Strategic Public Relations is not necessarily about trying to shout more loudly than everyone else. Rather it is about targeting your messages specifically to your company’s interested parties. ...
22 April 2010

Taste, smell and feel the WellCome brand

When the new and innovative tourist initiative “WellCome” was launched, Medieministeriet was present to ensure press coverage for the event. ...
15 February 2010

Related in charge of PR for new tourist venture in the Region of Southern Denmark

Related has contributed to the formulation of the project’s identity and has been the driving force on the concept’s communication and PR strategy. ...
11 February 2010

Social media: Inflation or added value

A hype unlike anything we’ve seen before has been created around ‘social media’ like Facebook, YouTube, Twitter, Digg, Flickr etc. ...
1 September 2009

New communication management and strategy for Visiolink

The Aarhus-based business Visiolink needed more management of their communication and wanted an overall strategy to guarantee better coherence in the company’s messages externally....

Strategic Consulting

Communication needs a direction and a goal to work as intended. That’s why it’s essential to work out an overall strategy for your communication efforts. A strategy that supports your business strategy and ensures consistency and coherence in your communication.

Related counsels on strategic communication and public relations in the Scandinavian market. We know the market and we know the channels. That’s why we can help you to decide how best to get through to the Scandinavian consumers – and how to get the best value for money.


Extensive Report - Buy Here!

This report (188 pages) exposes the Nordic travellers' outbound behaviour, including travel habits, spending and preferences in relation to holiday type, destination, accommodation, transportation and booking. Get your copy here!

Travel Image

Which destinations have the best image among the Nordic Tourists. Where do the families prefer to go? And what about the Swedes? Get your answers here!

Travel Consul

We are member of the worldwide
PR network Travel Consul.

Case: Dubai

We manage all branding activities for Dubai Tourism in the 4 Nordic countries.

Case: Mobotix

We plan and coordinate all PR activities for Mobotix in the Nordic and Baltic countries.