IT and Technology

We have great experience with PR and communication for all types of IT clients.

Travel and Tourism

We know the travel industry and are experts in tourism communication and PR.

26. June 2012
Join us in the living room
In Related, we do not only talk the talk when it comes to being creative – we also walk the walk. That is why our meeting room is decorated a bit different than other PR agencies'. For instance, we have an old rocking chair, a grandfather clock and embroidery on the wall.

When it came to decorating our new meeting room, we chose to interpret our name, Related, very literally: as family. The family is where relationships are strongest, and, therefore, we have been inspired by the family as a metaphor.

The heart of the family is the living room – the best room of the house. It is nice and cozy with plenty of space and time for dialogue between people. Those are values we want to associate ourselves with – so when we have meetings, we go into the living room. And we are happy to bring both clients and partners.

Old stuff - modern thinking
Just because we have an old rocking chair and a dated grandfather clock, it does not mean we are old and dusty. Quite the contrary. We are a modern PR agency, and we are not afraid to be innovative. And we want to demonstrate this through our work and our ideas – not through a high-tech meeting room.

It is inspiring to work in a room that does not resemble all the other meeting rooms in the world. It allows for quirky ideas and new solutions to develop and grow. And it reminds us that we have to think in new and different ways – all the time.

Scratching the surface
Our new living room is also a sharp reminder to the communications industry, which is characterised by cold material (and characters), that glass tables, stainless steel interior and fancy facades do not equal professional quality.

In other words, the room is a silent protest against the airy and superficial. We believe in depth, dialogue, personality, and honesty – all the things you associate with a living room.

Clients feel at home
On the wall in the room hangs our logo. It is not carved in aluminum but embroidered in soft material with a steady hand and precise needle.

The embroidered logo gives the finishing touch to our cozy living room which has been well received by our clients as well. They smile when they walk through the door. And that is a much better ice breaker than asking them if they could find the place.

The living room, in other words, strengthens our relations with our clients. And then we are back at the word that started it all: Related.

About Related

Related is a modern PR agency that works goal-oriented on strengthening companies’ and organisations’ reputations and relations to their surroundings. We do this both on the platforms that you own as well as the platforms that you cannot control yourself.

We view PR from a broad perspective. We do not believe in being experts within all communication disciplines. But we believe in being specialists within PR and in thinking creatively and innovatively every single day. In fact, we believe this is the right and only way to go as a modern PR agency.

Read more


Extensive Report - Buy Here!

This report (188 pages) exposes the Nordic travellers' outbound behaviour, including travel habits, spending and preferences in relation to holiday type, destination, accommodation, transportation and booking. Get your copy here!

Travel Image

Which destinations have the best image among the Nordic Tourists. Where do the families prefer to go? And what about the Swedes? Get your answers here!

Travel Consul

We are member of the worldwide
PR network Travel Consul.

Case: Dubai

We manage all branding activities for Dubai Tourism in the 4 Nordic countries.

Case: Mobotix

We plan and coordinate all PR activities for Mobotix in the Nordic and Baltic countries.