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News > Tourism > VisitGudenaa
September 13, 2013

Classic PR and quirky ideas guiding more tourists to Gudenåen

Related has just finished a new PR-strategy and plan for the Danish destination VisitGudenaa. The PR-efforts will help to ensure that more tourists - both Danish and foreign tourists - would like to spend their holidays along the longest river in Denmark.
5. Marts 2013

Related develops branding concept for VisitGudenaa

Related has developed a new branding concept and a new visual identity for VisitGudenaa. The goal is to make the Gudenaa and the area surrounding it an even more attractive destination for tourists....

About VisitGudenaa

The association VisitGudenaa is formed by the tourist organizations in the seven municipalities located along the Gudenaa river. The aim is to develop and promote tourism in the area and to market the area as one, unified destination.

The goal is to create long-term visits and increased revenue in the rural areas, adjacent to the Gudenaa. This will be achieved through an appropriate business development of the different locations’ special nature and tourism potentials.

The association is the promoter of the project, "Gudenaa - a stream of experiences".



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